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Maxine's January Round-Up: Wellness Wednesday, Team Breakfast and Virtual Events!
February 20, 2024

Maxine's January Round-Up: Wellness Wednesday, Team Breakfast and Virtual Events!

5 mins By Maxine Laceby By Maxine

Hello my Absoluters! I hope everyone is well and I hope everyone is having a fantastic start to the year. I’m sitting here writing with Rosie by my side, cup of tea on the table and I cannot wait to tell you about all the exciting things that have already happened this January. Keep reading to find out! 💛

Welcome Back Breakfast

To start the New Year we welcomed the team back to the office by treating them to a much needed breakfast. It’s a much loved tradition we have at AC and the team absolutely loves a group breakfast, it starts the day off just right! As times become busy in the office, it's normal to pop to the nearest coffee shop and grab a pastry or even just to skip breakfast because there's no time! So for me, it’s really important we invite the team to sit down, relax and enjoy a breakfast together. This time we opted against our usual breakfast spot and tried something different for a change. We went to Wayland’s Yard and it was delicious! 🍳🥞

Wellness Wednesday

At AC we love to get involved in anything active, it's something that the team are really passionate about. We may or may not actually have an AC athletics club! 👀 For me, I think of running as an escape, a time to focus on myself and do something that is good for me and it’s really great that some of the team share that same feeling and love to get involved. Last year, the team signed up for the Great Birmingham Half Marathon which was an absolutely fantastic day to be active whilst giving back to our Birmingham community. This month we have introduced a series we like to call ‘Wellness Wednesday’. For this, the team organised a HIIT and yoga session at a local health club. It was such a great afternoon and I was so impressed by the commitment of the team to take part and push themselves to do something that makes them the strongest version of themselves. Well done guys! 💛


31 Day Challenge

As you all might know, we started a new challenge for all you Absoluters, a 31 day challenge! We know that creating daily habits isn’t always easy, as women we’re busy and often put everyone else first before we even start to look at ourselves. Therefore we wanted to help you start 2024 right! Whether that was reminding you to take your daily dose of Absolute Collagen or taking some extra time for yourself, we wanted you to feel your absolute best. Thank you to everyone who took part in the challenges. It was so lovely to see some of your video entries, for some seeing how far you’ve come on your journey and it makes me so happy to have such an amazing and committed community. I truly adore you all. 💛

Virtual PR Event

Something very exciting happened at AC this January. We hosted our very first virtual PR brunch! We sat down virtually with our guests, our avo toasts in hand and discussed all things collagen! You might ask why this is something I want to share with you all? The purpose of this brunch was to educate our guests on the science behind collagen, something that's so incredibly important to us. It's especially important to be talking to the right people about this so that they can go away and educate all of you lovely people! We had the wonderful Dr. Sophie Shotter and our very own in-house scientist Dr. Dave there to reveal all the incredible truths about our supplement through our fantastic clinical trials. It was such a successful brunch, full of insightful questions and we plan to carry on educating so that you, our Absoluters are looked after and well informed. 💭

As you can tell, we've started the new year with a BANG and I cannot wait to catch up with all you lovely people next month. Bye! 👋 💛

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Article written by Maxine Laceby
This blog post is written by Maxine Laceby, co-founder of Absolute Collagen. Maxine founded Absolute Collagen at 50 years old, after experimenting with a recipe in her kitchen. She went from being a full-time mum to becoming a beauty business owner in a just a year. Now, an award-winning entrepreneur Maxine always puts our amazing Absoluters at the heart of everything we do.

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