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Maxine Laceby’s founder story: how Absolute Collagen began with Dare to Go Bare
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Collagen is the main structural protein in your body - think of it as a scaffold holding everything in place. From skin to joints, it’s what keeps things smooth, firm, and supported. It helps skin elasticity and reduces the appearance of fine lines and wrinkles.
Did you know, up to 80% of your skin’s dry weight is collagen?
After the age of 25, your body naturally starts to produce less collagen. And by 50, you could have lost up to 50% of your collagen levels.
This drop accelerates around menopause - especially for women. The results? Less elasticity, more fine lines, and a loss of firmness.
Ageing isn’t the problem. Losing collagen is. Absolute Collagen’s here to help put it back.
The effects aren’t just below the surface - they show up in the mirror. Think:
Fine lines and wrinkles
Sagging and loss of skin firmness
Hair thinning and dullness
Slower skin regeneration
That’s why backing your biology matters.
In the UK’s largest collagen study , 100% of participants saw visible improvements in skin quality after 12 weeks, including fewer wrinkles, more elasticity, and smoother tone.
Skincare can only go so far. To support your skin structure where it matters most, you need to feed it from the inside - with the right ingredients, in the right dose. Absolute Collagen delivers:
8,000mg of hydrolysed marine collagen - the dose clinically proven to make a visible difference
60mg of vitamin C - to support collagen formation and absorption
Whether you take it in powder or liquid form - the results are exactly the same.
Our collagen supplement was tested in the largest and most robust collagen trial in the UK, with:
130 participants over 12 weeks
30,000+ data points collected
A peer-reviewed, placebo-controlled design
Not all collagen is created equal. Our formula is sourced from a world-leading manufacturer, using patented hydrolysation technology and meeting the highest standards of purity, quality, and sustainability. That’s why we’re the UK’s #1 expert-backed collagen supplement , trusted by dermatologists, loved by real women.
We’re not about anti-ageing. We’re about backing your biology - and yourself.
Get ‘IT’ back with Absolute Collagen.
You’ve still got it but your skin’s been missing its daily dose? Let’s fix that.
8,000mg of hydrolysed marine collagen + 60mg vitamin C
Visible results in 12 weeks - clinically proven
Ready to age powerfully?